Kriti Sanon’s sister Nupur Sanon faces backlash as her fashion brand NOBO gets slammed for overpriced apparel : Bollywood News

Nupur sanon, actress and sister of bollywood star kriti sanon, is currently facing heat on social media after her fashion brand nobo (short for no boundaries) Called “Overpriced fast fashion.” While the brand aims to position itself as a Premium Label offering indo-western pieces for the modern Indian woman, online users dors do’s Bollywood tags atrocheds collection.

Kriti Sanon’s Sister Nupur Sanon Faces Backlash as Her Fashion Brand Nobo Gets Slammed for Overpriced Apparel

A Quick Glance at the Nobo Website Shows that the least expensive item listed is a pair of casual shorts priced at Rs. 2,400, while the most expensive product – A traditional kurta set –Costs a steep Rs. 26,500. Western Wear Items Include a Skirt and Crop Top Combo Retailing at Rs. 20,000. Even the simplest dresses start at Around Rs. 7,000.

Social media users, particularly on reddit, have not help back in criticizing Available in Local Street Markets Like Sarojini Nagar. One User Sarcastically Wrote, “I Think Her Brand Name is Incomplete Cause She Clearly Forgot to Write Label Nobody is Buying is Buying This overpriched fast fashion shit from me.” Another commented, “Label Nobo – No One Buy One.”

The ridiculous price points of Nupur Sanons (Kritis Sister) Clothing Line Called Label Nobo. Doesn Bollywood why Such Basic Cloths Are Sold and Such High Price Points.IS It Money Laundering of Some Sort (Scamming Buyers)?
byU/affectionate_Post592 inBolllyblindsngossip

Others pointed out the gap between price and quality, with one comment reading, “Yes the quality is very bad. Another Quipped, “No Bo is short for ‘Nobody bough it.’ ‘

The criticism appears to stem not just just from the cost, but from what some users feel is a growing disconnect between Celebrity-LED Brands and the Everyday Consumer. A less users also noted the iron in launching a brand called “No boundaries” while offering products many feel are out of Reach for Most.

As of now, Neither Nupur Sanon Nor Kriti Sanon has addressed the backlash publicly. Whether the brand will revise its pricing or respond to the criticism remain to be seen, but it has certainly sparked a journal Conversation Around Accessibility and Authenticity Insecenticity Intestor Fashion Vanage.

Also read, Photos: Boman Irani, Nupur Sanon, Sanjay Mishra and Others Snapped at the Airport

Bollywood News – Live Updates

Catch us for latest Bollywood news, New Bollywood Movies Update, Box office collection, New Movies Release , Bollywood news hindi, Entertainment News, Bollywood live news today , Upcoming Movies 2025 And stay updated with latest hindi movies only on Bollywood Hungama.